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Wal-Mart ends status as "Worst Person"—by being better person

It was almost a week ago that I posted here about Keith Olbermann's naming of Wal-Mart as "Worst Person in the World," and his threat to continue to do so until Wal-Mart "atones."

After a week of bludgeoning, Wal-Mart apparently had enough yesterday, dropped its claim against the brain-damaged former employee and changed its policy.

How do I know? I wrote the story this morning.

My ultimate take on this one, from an e-mail to Mark Ragan upon turning the story in: "No heroes in this story, and not a lot of subtleties in it either. Just a clumsy company and the clumsy media getting it on, and watching to see how it all shakes out."

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This page contains a single entry from the blog posted on April 2, 2008 1:24 PM.

The previous post in this blog was A whiff of PR's past.

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