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Dressing for success

Hello, and happy holidays! I am done traveling for the year, and since I'll be home for the holidays, starting now, I look forward to blogging more and reconnecting with the folks out here.

My final speaking gig of the year was last week, where I was the emcee at Ragan’s Web Content Conference.

There were a ton of good sessions, but the highlight was probably, as it almost always is, Shel Holtz’s workshop on where the Internet is heading.

My great pal and mentor Shel did his usual terrific job of scaring the holy living hell out of everyone with a glimpse into a technology-heavy future—a future filled with Twitters and Tweets and Edge Content and widgets. A world where everyone has an online avatar, and that’s how you travel around the Internet. A world where nobody e-mails anyone anymore . . . if you want to reach someone, you go to their MySpace-like page (yes, everyone will have one) and leave a message there.

Shel is not a geek . . . but he does play one at conferences.

If there’s a online gadget, tool, or application Shel has it, uses it, or teaches it.

When I introduced him, as the keynote session on Day Two, he strode up to the microphone wearing an all-black shirt with a symbol on it that looked like the indicator on your computer that shows how powerful the wireless symbol is.

Then he reached into his pocket and flicked a switch. And the damn thing lit up.

But it wasn’t just a prop. It was an actual wireless indicator. I swear to God. As Shel moved around the hotel, he would gain and lose bars, just like the wireless icon on your computer.

Shel has always worn his love for technology on his sleeve, and now he’s wearing it on the front of his shirt as well.

Earlier in the conference, before Shel even got there, I had some fun with him.

Over the course of introducing the luncheon speaker, I let it slip that our Day Two keynote speaker, Shel Holtz, was a bit of a “bedwetter.”

Shel, of course, is not a bedwetter. He gets along with the bedwetters and propeller heads in IT, because he speaks their language. But he's not one himself.

I guess an apt way to say it would be: Shel is comfortable sitting on a urine-soaked bed with other IT people, but he would never wet the bed himself.

But here’s why I called him one anyway: I was introducing our lunch keynoter, who happens to be a monster among men, a real titan of the industry, a great mind, and a wonderful person. (See if you can figure out who I was introducing).

So I said: “Our Day Two keynoter, Shel Holtz, is also a great man, but next to our luncheon speaker, he is a hopeless bedwetter.”

Well . . . of course a bunch of snitches told Shel about what I said when he got there, so he opened his speech by saying: “Despite what Steve Crescenzo said, I am not a bedwetter.”

Then he turned his shirt on.

Thank God Shel’s not really a bedwetter. If I know Shel, he probably wears his little electric shirt to bed, so he can test the wireless as he’s Twittering and Tweeting himself to sleep . . . so if he were ever to actually wet the bed, he would probably fry important parts of himself.

And I'd like to see him explain that to his lovely wife, Michele. Michele is half Sicilian, half Jewish. She'd probably fry whatever parts the electric shirt missed.

The other highlight of the conference was a session by Gerry McGovern . . . but that’s worth a separate post, so I’ll tell you about him tomorrow.

Comments (9)

Aidan:

Wow, I had no idea it was a real wifi detector. I just found it for sale on ThinkGeek and I'm asking Santa for one.

Thanks for a great conference Steve! I'm looking forward to reliving more highlights here...

Steve C.:

I know . . . I thought it was fake, too. Until I saw the bars going up and down and I asked him. Leave it to Shel.

The best part about the conference was drinking with you and Mary and the gang!

Steve C.

I hate those dam things becasue IT catches me every time I try to set up a rogue Wi-Fi network for our department.

Kristen:

Say, Rob makes a good point...What does Shel say about those IT depts who currently flatly veto the implementation of wikis, podcasts, etc. bascially all the cool stuff Shel talks about, happening inside the corporation?

If Shel says we'll all be doing all this stuff in a few years how will the IT people be convinced to get on the train? (Sorry if that was discussed at the conference, I wasn't able to be there)

Amy:

Kristen - All of the companies WILL be doing this a few years from now. All the companies still in business, that is. The dunderheads with their dunderheads in the sand (the wiki/podcast veto-ers and the like)will probably be out of business. (Well, a girl can hope.) - Amy

Steve C.:

Kristin and Amy:

Shel was mostly envisioning the world at large, not the screwed-up, bureaucratic, red-taped corporate environments behind firewalls, where IT people usually rule the day and make decisions on which new tools we can start using.

BUT . . . he did play a great interview with a CEO who is encouraging all his employees to not only set up mySpace pages, but spend work time using them to network and share information.

While I don't think it's going to happen any time very soon, I can see a world where, even inside companies, things like IM, myspace-like pages, and personal, though work-related, blogs are as normal as e-mail is today.

Maybe.

Steve C.

Amy:

Just so Shel and everyone knows - I'm not walking around with one more thing that helps other people give me more work to do. Not even if it Zac Posen designs one.

Hi Steve,

Great seeing you in Chicago at the Web Content Management Conference!

Shel's presentation was right-on, as was your hilarious luncheon keynote! I'm still chuckling as I write this.

If I don't speak to you before the end of the month, have a wonderful holiday.

All the best to you and Cindy,

Kelly

Mary:

Steve, it was wonderful spending time with you too! I've been quoting you in meetings (on social media) since coming back from the conference. I REALLY hope we can get more enlightenment from you in New Orleans in April. Both Aidan and I wrote you back to provide ideas of what we'd be looking for. I hope to hear back from you after the first of the year! I wish you and Cindy a wonderful and joy-filled holiday! Remember we love you!!!

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This page contains a single entry from the blog posted on December 13, 2007 11:56 AM .

The previous post in this blog was Another reason to hate the ear dildos .

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About Steve

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Through his work as a consultant, writer and seminar leader, Steve Crescenzo has helped thousands of communicators improve their print and electronic communication efforts.

He heads Crescenzo Communications, a full-service consulting firm specializing in employee communications. Recognized as one of the nation’s true experts in employee publications.

He has also taught seminars at IABC’s 2001, 2002, 2003, and 2004 International Conferences as well as at numerous IABC chapter and district events throughout America and Europe.

His recent consulting and in-house seminar clients include Lockheed Martin, Siemens, McDonalds, Boeing, Allstate, Alabama Gas Company, Intel, Ohio State University, and Philips Electronics.

E-mail Steve at steve@crescenzocomm.com. Besides, he never answers the phone.

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