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July 2007 Archives

July 13, 2007

Top 10 e-commerce developments

According to the experts, Google is the most signtificant development in e-commerce since the White House issued the original e-commerce framework 10 years ago. While I believe the new Web 2.0 phenomena is equally significant, I have to agree.

The Top 10 developments in e-commerce were ranked by 75 policy and industry experts from a wider list of developments chosen by the the Software & Information Industry Association (SIIA). SIIA is a trade association representing more than 800 software and digital content companies including AOL, Adobe, IBM, Macromedia, McAfee and many others (although strangely enough, not Microsoft).

The Top 10 develoments are all significant. In fact, I can’t find anything wrong with or missing from the list. Not only are they significant, they’ve all significantly impacted all (most) of our lives.

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July 20, 2007

On the set

Hi,

Sorry for the delay in posting. I've been "on the set" here at Colgate as we work to bolster our virtual tour with several videos. It's been a great process but very difficult work. Condensing your message, whether it's that of a higher ed institution or a company, into two-minute slices is not easy.

Several members of the communications office, our digital media director from ITS, and an assistant dean from our admission office held several meetings to talk things through and to refine our key messages.

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July 23, 2007

More on podcasting

Hi,

I just wanted to add to the conversation about podcasting. There is an interesting item in today's NY Times about how advertisers are seriously looking at podcasts as yet another way to reach consumers online.

I can't say it pleases me that I might have to listen to ads on my favorite podcasts, but what it says to me is that podcasting is seen as a viable and growing enterprise that is worth investment from advertisers.

The article says about 15 companies, including Apple and NPR, have formed a new industry group, the Association for Downloadable Media, that will help executives improve methods for creating, distributing and tracking advertisements in podcasts.

Very early beginnings for sure, but perhaps an interesting indicator of podcasts' potential.

July 24, 2007

Spam is content that works

I hate spam. More than liver; more than the Toronto Maple Leafs; more than the Bush administration’s uncanny ability to make friends; I hate spam.

To: Toby Ward
From: Robbie Stiff
Subject: Erectile dysfunction

Cheapest ED pills on the net!!! Order directly from offshore manufacturers!! Surrender both
your health and your wallet to some unknown-punk who claims to be the erectile
dysfunction king!!

I have two spam filters on my computer to support the filter applied by our email provider. And yet I still get it (though not as much as the 150 per day I received two years ago prior to implementing BitDefender and TrendMicro).

According to Business Week magazine:
"In a single day in May [2003], No. 1 Internet service provider AOL Time Warner (AOL ) blocked 2 billion spam messages -- 88 per subscriber -- from hitting its customers' e-mail accounts. Microsoft (MSFT), which operates No. 2 Internet service provider MSN plus e-mail service Hotmail, says it blocks an average of 2.4 billion spams per day. According to research firm Radicati Group in Palo Alto, Calif., spam is expected to account for 45% of the 10.9 trillion messages sent around the world in 2003."

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July 31, 2007

The Internet is Dead, Long Live the Intranet

I know there are some of you who read this headline have just had a near instantaneous reaction to call me out, slap me across the face, and put me in my place. But before you 'flame' me, here me out...

The headline above was not written by me. It is from a republished column on DMW written by web aficionado, maverick blogster and Dallas Mavericks owner Mark Cuban.

In his column Cuban laments about the "stagnation of the Internet" and how it is outperformed by intranets. He's particularly upset that the lack of quality video and multimedia on the Internet. He hates when websites crash and timeout when downloading video.

“For some reason the fact that intranets can significantly outperform Internets and in particular THE Internet is a shocking concept. It shouldn't be,” writes Mark in IntraNets vs InterNets. “It’s a stagnant consumer platform (the Internet). We switched to browsers for most of our PC activity. We are getting to the point where the browser on the net as a platform is becoming stagnant.”

In theory, Cuban surmizes, the intranet can do a much better job. In theory...

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About July 2007

This page contains all entries posted to Content Matters in July 2007. They are listed from oldest to newest.

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