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Hey, PR Junkies,
Are you on the PR Power list of the top 25 industry leaders? Check PR Week's list here:
Don't see your name on the list? Looks like Richard Edelman beat you again. Let's review what "defining qualities" PR Week considered for the list that you might be missing.
Financial stewardship: Be financially responsible.
Thought leadership: Polish those leadership skills.
External visibility: Show up at more happy hours and events.
Innovation: Come on, think of a snazzy idea for the industry.
Affiliations: Join more groups.
Professional tree (mentoring): Help out that intern making your coffee.
Media influence: Make friends with reporters.
Political influence: Get involved.
Client/company profile: Be more visible.
Public service: Volunteer.
Anyone on the list that shouldn't be?
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Good list, tho a bit US-centric. The world is full of unmitigated PR gaffes; Renault's F1 race fixing; UK PM Gordon Brow...
Comments (2)
Yes, there's someone on the list who shouldn't be there: Mark Penn. Why should the ethically challenged be rewarded with such an honor?
Posted by Robert J Holland, ABC | October 17, 2008 2:40 PM
Posted on October 17, 2008 14:40
You forgot to add: Be a self-promoter.
Posted by Randy Savicky | October 17, 2008 1:07 PM
Posted on October 17, 2008 13:07