« FedEx launches Web video series and it’s … OK | Main | Have you seen the latest viral video sensation? »

Major League Baseball censors Jon Stewart

What is it with athletic organizations being so uptight about public exposure lately?

First it’s Nike trying its darnedest to prevent a video of an amateur slam dunking a ball over NBA star LeBron James from going public. Now it’s Major League Baseball’s turn …

A portion of the video of The Daily Show host Jon Stewart mocking the coverage of Barack Obama’s first pitch during the All-Star game—the league failed to show the president’s pitch actually reach the plate—was yanked from the show’s Web site and Hulu.com at the behest of the MLB, reports, All Things Digital blog, which is part of The Wall Street Journal Web site.

All Things Digital’s Peter Kafka had this report:

What happened? The story, via Viacom [which owns Comedy Central, the network that airs The Daily Show] officials, is that pro baseball officials contacted them this week and told them to take down the Obama footage, which it owns.
The argument, I’m told, is that the MLB was fine with Stewart (and every other TV show in the country) using the clip under “fair use” terms–the footage itself was a news story, and Stewart was adding value via his commentary, etc. But it balked at the notion of the footage remaining in Viacom’s archives, and circulating on the Web, forever.
None of that makes any sense, of course: There’s no reason that Stewart’s use of the clip should be okay, but only for a limited time. And if Viacom wanted to spend time fighting MLB on this, it certainly could have.

Suppose when you're as busy as MLB is ignoring your players' steroid abuse this is the kind of thing you do to pass the time.

Comments (5)

CTYLTQBHLWMHRN
Sacs Lancel ont été rigide et manque d'ingéniosité , à cet effet sur ??le marché pour eux a diminué .

TJ:

Jon Stewart should just tell MLB the clip's not on the web. Based on how they believe players when they deny their steroid use wearing suits the size of circus tents, they would be forced to believe Stewart. Right?

Michael Sebastian:

Unanymous you just made me chuckle. I'm imagining MLB's front office where they drug test their employees obsessively, while the players juice pretty much whenever they feel like it.

Unanymous:

I wonder whether MLB has mandatory drug testing of its own employees. What else would explain its bizarre decision-making?

Susan:

Almost as funny as John's comments!

Post a comment

Important:
to protect against spam you must enter the letter "b" in the box.
(The comment will be posted ONLY when the safety letter is entered.)

About

This page contains a single entry from the blog posted on July 23, 2009 8:26 AM .

The previous post in this blog was FedEx launches Web video series and it’s … OK .

The next post in this blog is Have you seen the latest viral video sensation? .

Many more can be found on the main index page or by looking through the archives.


Comment Feed Subscribe to this blog's feed
[What is this?]

Recent Responses

sac Lancel
Major League Baseball censors Jon Stewart
CTYLTQBHLWMHRN Sacs Lancel ont été rigide et manque d'ingéniosité , à cet effet sur ??le marché pour eux a diminué ....
read all | post a response

sac Lancel
Why PR pros shouldn't ignore non-traditional media
CTYLTQBHLWMHRN Sacs Lancel ont été rigide et manque d'ingéniosité , à cet effet sur ??le marché pour eux a diminué ....
read all | post a response

FEATURED

Blogger Bios

About

Tell us how you manage unrealistic expectations, meet reporter needs, churn out news when there is none, deal with a client you can't stand, and what you say to people that slam PR. Or anything else that's on your mind.

Ragan Blogs

Coaching Success
BRODY Professional Development
Officiency
K.J. McCorry
The Spark
Denise Ryan
PR Junkie
Michael Sebastian

Other Blogs

- Blog written by team members of Affect Strategies, a strategic public relations, marketing and social media agency located in New York City.
- Shines a brighter light on the subtle roles played by public relations
- Blogging at the intersection of communication and technology
- PRNewser is a blog about Public Relations

- Business communications for the real world

- Les Potter blogs about Strategic Communication and Public Relations

- An award-winning public relations resource

- What would the LEAN Communicator do?

- A gathering place for professional communicators
- Ranting and raving about news, techniques, and development in the world of PR research and evaluation.

- The latest and most effective strategies to market your business.

- The place at the intersection of business, communication and technology.
- Social Network for PR Students, Faculty, and Practitioners

- Conversations about Social Media and Marketing

- educational resource for public relations with hundreds of articles to browse on various PR topics

Home | Internal Communication | Public Relations | Speechwriting | Web Content | Government Communication | Tips & Tactics | Hot Topics | Back to Top
MyRagan | MyManageresNetwork | MyRaganTV | Blogs | Podcasts | Jobs | Forums | eNewsletters
About Us | Copyright 2007 Ragan Communications, Inc. | Privacy Policy | Search | FAQ | Contact Us | Store | RSS RSS | Widgets | Site Map