Only 13 percent of contributors to Wikipedia are women, according to a November survey by the Wikimedia Foundation, the nonprofit behind the site, and United Nations University’s tech-research program MERIT.
The Wall Street Journal’s Andrew LaVallee, who reported on the study Monday, said, “Of the 53,888 respondents who said they contribute to Wikipedia, only 6,814 were women. The male/female ratio is closer among those who read entries but don’t write or edit them: 69% men to 31% women.”
The study also indicated that the average age of male contributors is 26, while the average female contributor is 24.
Wonder what the ratio of men to women—and their average ages—is at Encyclopedia Britannica or World Book. Seems this might be a good time for the encyclopedias to launch a playful marketing campaign around this topic.