A while back, I wrote a post about how I don't use Twitter. Well, no more. Sometimes, there's no greater motivation to do something than your boss going to a social media conference and tweeting a declaration that I'm now required to learn and use Twitter. So it goes.
I've found a nice medium between casual use and from having it becoming a life-changing obsession. There are so many questions healthcare organizations (and people in general) have about Twitter:
"Does anyone really care?"
"How does this work?"
"Hello? Is there anybody in there?"
I found a cosmic balance with Twitter in a friend's blog--the genius of which is in its organizing principle: Things posted should either be interesting or helpful.
So when you whittle everything down, you have two considerations when tweeting information as a healthcare organization: Is it helpful to others? Is it interesting to others?
Here are some of the Twitter feeds that I've found to be interesting and helpful. Since you've been doing this longer than I have, please feel free to connect with me on Twitter and share yours! @joshmccolough
Interesting:
@AmerMedicalAssn
@NPRHealth
@ConanObrien
@TheOnion
Helpful:
@EdBennett
@ComcastCares
@raganreporter ... ;)

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